Privacy policy

2. Privacy Policy

Flux Reactive ("we", "us", or "our") operates fluuxreactive.com. This Privacy Policy explains how we collect, use, and protect your personal information when you visit or make a purchase from our website.

2.1 Information We Collect

When you visit our site or place an order, we may collect the following types of information:

• Name, billing address, shipping address, email address, and phone number

• Payment information (processed securely through our payment provider; we do not store full card details)

• Order history and purchase details

• Device information, IP address, browser type, and pages visited (via cookies and analytics tools)

• Information submitted through contact forms or customer support inquiries

2.2 Meta Pixel (Facebook Pixel)

Our website uses the Meta Pixel, a tracking tool provided by Meta Platforms, Inc. The Meta Pixel may collect information about your activity on our website and link it to your Facebook or Instagram profile in order to:

• Measure the effectiveness of our advertising campaigns

• Deliver targeted advertisements to you on Meta platforms (Facebook, Instagram)

• Build custom and lookalike audiences for advertising purposes

By using our website, you consent to this tracking. The data collected by the Meta Pixel is subject to Meta's Data Policy, which can be reviewed at facebook.com/policy. You may opt out of Meta's interest-based advertising through your Facebook ad settings or by visiting the Digital Advertising Alliance opt-out page at optout.aboutads.info.

2.3 How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders

• Send order confirmations, shipping updates, and customer service communications

• Improve our website experience and product offerings

• Serve relevant advertisements via Meta and other platforms

• Comply with legal obligations

2.4 Sharing Your Information

We do not sell your personal information. We may share your data with trusted third-party service providers that assist us in operating our website and fulfilling orders, including:

• Payment processors

• Shipping and logistics partners

• Email marketing platforms

• Analytics and advertising partners (including Meta)

All third parties are required to handle your data in accordance with applicable privacy laws.

2.5 Cookies

Our website uses cookies to enhance your browsing experience and enable advertising features. You may disable cookies through your browser settings, though this may affect some website functionality. By continuing to use our site, you consent to our use of cookies.

2.6 Data Retention

We retain your personal data for as long as necessary to fulfill the purposes outlined in this policy, or as required by law.

2.7 Your Rights

Depending on your location and applicable law, you may have the right to:

• Access the personal information we hold about you

• Request correction or deletion of your data

• Opt out of marketing communications at any time

To exercise any of these rights, please contact us at contact@fluuxreactive.com.

2.8 Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.